Thought Leadership
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Article
Prevent quiet quitting by your customers
Are your customers quietly quitting? Customer loyalty plays a vital role in a company’s success. On many measures, your loyal customers are your most valuable asset. As competition and customer expectations continue to increase, it’s important to recognize the signs that point to your customers disengaging. By looking at the question from the perspective of […]
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Article
Retail sales incentive
Once upon a time in the heart of a bustling metropolis, there stood a branch of a thriving retail store named “Bright Ideas.” Across the country, the store was known for its friendly staff, quality products, and vibrant atmosphere. Behind the scenes at the corporate office, the store’s CEO, Ms. Diaz, was brainstorming ways to […]
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Article
Creating a culture of inclusion
How often are your diversity and inclusion leaders talking to your recognition and rewards team? Probably not enough. When it comes to building an inclusive culture, it needs to be part of the way employees experience working for your company on a daily basis. They need to feel like they belong and can be themselves. […]
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Article
Customer experience from channel partners
It can be difficult to control the customer experience your channel partners are delivering on behalf of your brand. Here are four ways to make sure it’s a positive one. As your customers interact with your channel partners, repeating the same experience over and over again can keep them coming back – but only if […]
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Article
Customer feedback is important
As a consumer, all these different companies are vying for your attention and ultimately your business. We are often bombarded with messages that fill our email accounts, our social media interactions, our phones and our mailboxes. The average consumer sees or hears between 4,000 to 10,000 messages per day! But how many of these companies have truly […]
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Article
Content marketing best practices
Annoying, intrusive, creepy, overtly self-serving… Do any of these describe how you feel when you’re marketed to by your bank or health insurance provider? So many brands have fallen into this MORE and ME trap. More: Meaning more content marketing more of the time. Me: Meaning we make this about us, serve our interests and push our customers down […]
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The New Rules of Engagement White Paper
Download the full report. Foreword When it comes to engaging and inspiring employees, BI WORLDWIDE believes in a good and useful future where companies make the right investments that bring about increased employee commitment, effort and inspiration. Following Asimov’s line of thinking, BIW’s annual research study explored various trends in the workplace. We dove into […]
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Article
Building relationships by enhancing your loyalty program
Loyalty is more than just repeat business – it’s about building relationships. It’s changing the narrative from a one-dimensional exchange based on the winning discount to one that fosters engagement, emotional connections and trust. In this paradigm, loyalty is an outcome of the customer experiences – one that values each customer as an individual. How […]
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Article
The evolving landscape: 5 call centre trends
In the fast-paced world of customer service, call centres stand as the frontline troops, bridging the gap between businesses and their clients. With each passing year, the landscape of call centres undergoes significant transformations, influenced by technological advancements, shifting consumer behaviours and emerging industry standards. Let’s explore the prominent trends shaping the realm of call […]