Thought Leadership
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Article
How to leverage your employee recognition budget
We’ve all heard the line, “A company’s greatest asset is its people.” We’ve probably all said it at one time or another too. But the truth is, companies can have vastly different strategies when it comes to actually responding to it. If you view employees as your company’s greatest asset, then your relationship with them needs to […]
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Article
How patient experience drives customer loyalty
About a decade ago, negative trends emerged in loyalty marketing – trends that, for the most part, continue today. There were more loyalty memberships in Canada than ever before and more memberships per household. However, more than half of all members were not active in the programs they were enrolled in. Traditional loyalty programs had […]
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Article
Connecting gamification to business results
Beyond the inherent engagement that gamification and performance-based recognition bring to your organization’s programs, one major advantage of using gamification is the incredible amount of data that can be generated naturally within the program. User behaviours, such as how they engage with your program, what they are learning, their achievements, their preferred methods of communication […]
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Article
Leveraging a push-pull strategy
In the channel, strong relationships between a company’s sales team and their distributors, dealers, or resellers are critical. They often work hand in hand selling products and services to the end user or customer. This side of the equation, often referred to as the push side, represents a lot of what sales are responsible for–cold-calling […]
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Article
The impact of early recognition on turnover
It’s a question worth considering as a study by Equifax Workforce Solutions shows that 40% of turnover occurs within the first six months of an employee’s job experience. If actively recognizing new employees contributes to reducing turnover early in an employee’s tenure, it could be a powerful way to address a huge and expensive problem. One company […]
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Article
Why learning is trending in the workplace
Employees want to learn, gaining the tools they need for their current job and future growth. The more opportunity they have to develop their skills, the more likely they are to feel they belong at their organization. BI WORLDWIDE’s New Rules of Engagement® Study found that 9 in 10 employees who state their job allows them to […]
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Article
Experiences Marketplace
Why experiential rewards? The research behind it. Experiences are powerful motivators. Research repeatedly shows that experiential rewards inspire stronger engagement and lasting impact – for both the person earning the reward and everyone else who watches it happen. According to a study by Expedia and The Centre for Generational Kinetics, 74 percent of people prioritize experiences over products […]
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Article
Quiet hiring
Now that companies have a greater focus on retaining talent because of an increased talent shortage, the trend has shifted from quiet quitting to quiet hiring. Smart organizations embrace this idea; it brings new skills and capabilities to the company without adding new full-time employees. And quiet hiring is gaining traction. This strategy addresses staffing shortages by […]
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Article
Engaging deskless employees
As employers strive to engage deskless employees in retail, production, distribution, and hospitality settings, the goal is to inspire them in ways that help them view the organization as a place where they can find meaningful, worthwhile employment. But “starting the fire,” although important, is not being delivered in ways that truly engages these important […]