WEBINAR: The making of a virtual event
Webinar On Demand
Hear a behind the scenes discussion with BI WORLDWIDE and Thomson Reuters about the creative process and client perspective needed to execute a memorable virtual event.
The objective of a virtual event is the same as a live meeting – to make sure your audience understands what you want them to leave knowing, feeling, and doing.
In this webinar, Shelly Kulesza, VP of Marketing Strategy-Corporates at Thomson Reuters, and John Penzien, Creative Director at BI WORLDWIDE, will share how Thomson Reuters transitioned from live to virtual events which included:
- Connecting participants to the message
- Building in fun along the way
- Expanding the reach and results
You will experience a fluid discussion that illustrates both the creative process and the client perspective needed to execute a memorable event that delivers results.