A hand interacts with a keyboard, overlayed by digital icons like a puzzle piece, dice, a clock, and a person. Circuit-like lines connect these symbols, illustrating reaching goals with gamification and the synergy between technology and diverse concepts.

WEBINAR: Goals, games, and gamification

Webinar On Demand

Gamification is no secret to the business world, but how do you use it to motivate and engage people in effective and measurable ways? The answer: goal setting. Goals are the foundation of what we do. By defining your goals, you can discover how to best leverage game mechanics to achieve results.

William Johnson , Division Vice President, Sales and Channel Lea Sorrentino , Vice President, Bunchball More about the authors

Join this webinar to hear Monique van den Berg, Senior Manager of Community Engagement at Atlassian, William Johnson, Vice President of Sales and Channel at BI WORLDWIDE, and Lea Sorrentino, Managing Director of Gamification at BI WORLDWIDE, discuss different business goals and the dynamic solutions that can be used to achieve them, such as:

Leveraging game mechanics – in short, fast-paced initiatives to boost sales
Utilizing gamification to develop long-term habits that motivate audiences to hit larger goals and key performance indicators over time
How gamified journeys can increase product knowledge and proficiency, while simultaneously driving sales

Guest speaker:

Monique van den Berg

Senior Manager, Community Engagement, Atlassian

Monique van den Berg is the Senior Manager of Community Operations for Atlassian, CMX’s inaugural Community of the Year winner in 2019. She launched and managed the gamification program on the Oracle Community before moving to Atlassian to launch and build their community, including a successful and ever-evolving gamification program. She has run workshops on gamification for the Community Roundtable and has consulted with numerous companies on launching and building their own engagement programs.