A stethoscope rests on a table in the foreground, with a blurred background featuring an audience of people seated in a conference room. The lighting is a mix of blue and purple tones, creating a professional and modern atmosphere.

Life sciences and healthcare industry

Healthier outcomes and a healthier bottom line.

Trusted by major life sciences and healthcare industry organizations to change behaviour and drive business results with key audiences such as employees, sales teams, members, physicians, and patients.

Intelligent solutions made easy.

The life sciences and healthcare industries are changing at warp speed. We get it.

We’re strategic partners who stay in-step with our clients’ needs and deliver tangible, industry-leading bottom-line results.

  • Recognize and reward sales individuals and teams to drive results
  • Engage members and patients through behaviour change strategies, loyalty programs and campaigns
  • Challenge managers to help attract, retain, engage, and motivate top talent in a changing workplace
  • Promote and reinforce company culture through communications and recognition campaigns
  • Produce creative and integrated product launch events and programs, targeting sales teams, employees, and healthcare professionals
  • Train employees to improve efficiencies and enhance the patient experience
  • Educate and support patients to achieve healthy outcomes while reducing costs

Distribution

Insurance

Medical Device

Pharmaceutical

Clinical Research

Animal Health

Every metric tells a story.

18

months to achieve a client’s 3-year cost savings goal, on average

500k

employees impacted last year alone

90+

active life sciences and healthcare customers

Solutions

Our work speaks for itself

  • Optimizing sales contests and SPIFFs for maximum impact

    A leading biopharmaceutical company questioned the effectiveness of their sales contests and SPIFF programs. Our Decision Sciences team analyzed their data, uncovering key insights that led to a smarter approach to sales motivation. Discover how data-backed strategies transformed their incentive programs and drove sales success.
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  • Group incentive travel, teamwork, triumph

    A pharmaceutical company revamped their recognition program by introducing incentive travel awards, allowing teams to choose their destinations and travel dates. This hands-off, turnkey solution included personalized service and team-building activities. The top 20% of districts qualified for the award, contributing to a 20% increase in revenue growth. Discover how small team travel became the company standard for recognizing top performers in our case study.
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Thought Leadership

Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.