Leverage data and analytics to optimize engagement.
Whether assessing problem spaces, pre-planning for program launch, or conducting postmortem analysis on a program in order to more effectively spin up the next one, we help our partners collect and wield data to make effective decisions at every phase.
Need states include:
- Business case assessment – uncovering the hidden impact of engagement
- Program modelling – understanding the potential impact of each engagement solution
- Program improvement analysis – identifying what’s working, what’s not, and opportunities for program improvement
- Attrition analysis – understanding the potential cost savings of a recognition program
- Return on purpose – providing holistic assessment of events, training, and communications to drive engagement
- ChannelWISE™ – segmentation analysis to identify your best, worst, and highest potential customers
- QuitRisk – predicting employees who are most likely to leave
Addressing key issues with data.
Design
- Program structure
- Program modeling
Pre-program analysis:
- What is the value of changing behaviours?
- Should segments of the target audience be motivated differently?
- How much will we spend on the proposed initiative?
Assess
- Program engagement
- Program performance
- Program optimization
Ongoing program analysis:
- How does performance vary across segments?
- To what extent is the engagement solution driving targeted results?
Value
- Behaviour change
- Business impact
Post-program analysis:
- What was the value of the program?
- How effective was the rule structure, and what are the areas of improvement?
- What behaviours/activities align with higher performance?
The metrics tell the story
100
Fortune 1000 companies using our decision sciences
$900M
improvement in business results last year, across all clients
39%
average reduction in incentive program costs
Our work speaks for itself
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Banking client turnover: A targeted approach
Impact The multi-channel marketing approach exceeded the client’s expectations, resulting in new opportunities, increased revenue, and a 17:1 return on investment (ROI). Industry Financial services and insurance Problem space Channel engagement Services Multi-channel marketing Research and data analytics Recognition Stop attrition in its tracks A financial services firm was losing 200-300 of its business banking […]Learn More -
Driving targeted results across multiple channels
RESULTS The push/pull tactics for this campaign increased the voids closed overall, surpassed the voids closed from a previous campaign, and increased their typical promo take rate. Industry Manufacturing Consumer goods and services Problem space Channel engagement Services Multi-channel marketing Research and data analytics Recognition Incremental revenue A major beverage manufacturer and bottler wanted to […]Learn More
Thought Leadership
Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.
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6 ways to engage deskless workers
When I think back to my job at one of the busiest malls in the United States, I often remember how exhausted I was. Although I was working no more than 20 hours a week, I felt as if I had been consistently clocking overtime. In my current position—double the hours—I feel energized and excited […]
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Employee recognition programs shape corporate culture
Results from BI WORLDWIDE’s 2023 New Rules of Engagement® study indicate that employees whose employer had a formal recognition program were 3.2x more likely to say they have a great company culture. Similarly, employees who received recognition with a quarterly award indicate that they are more engaged, inspired, and satisfied with their compensation. They also feel more included and are more […]
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On board with onboarding
Research suggests organizations with a strong onboarding process retain new hires at an 82% higher rate. How did you feel on the first day at your first job? Employees rarely remember what they learned on their first day – but they do remember how they felt. New hires who receive meaningful recognition are 4.6x more likely to feel […]