Harness the power of gamification to engage your customers, employees, and partners to do more within the systems that matter to your business. Take something that already exists – a website, a training tool, a customer relationship management (CRM), an online community, or other enterprise systems – and integrate game mechanics to motivate participation, adoption, and loyalty.
Use gamification to fuel measurable business results.
Motivate sales teams
Gamification in sales adds game mechanics to a digital experience such as a work process, social interaction, or learning activity and uses big data collected from online activities, to motivate high-value action by sales employees and sustain meaningful engagement.
Boost employee collaboration
Employee collaboration in a professional context has the power to create a dynamic and more productive work environment, especially in large organizations and among remote workers. Persistent engagement powered by gamification turns your community into a thriving center of sharing, learning, and profitability with measurable results.
Engage service and support teams
When customers seek help, they want to experience your company at its best. If your service and support teams experience high turnover and lack motivation, your customers will know it. Engage service and support teams with gamification.
Accelerate employee development
Effective professional development and robust learning communities can have real, measurable impacts on productivity, compliance and retention. Adding gamification in training and learning adds value across the enterprise, improving the experience for employees, managers and executives.
Evolve your channel strategy
A successful channel partner strategy requires partners who are engaged, inspired and motivated. Channel partner tools and portals can be powerful, but partners have to be motivated to use them. Motivate true channel partner loyalty with an effective gamification program that taps into their desire to succeed and attain status to sell more.
Build true customer loyalty
Gamification in loyalty programs turns casual visitors into loyal customers. Leverage the latest research on human motivation and data generated by your customers as they interact with you, to empower your business to motivate, engage, and create true customer loyalty.
The metrics tell a story.
60%
average increase in product education utilization
20%
average increase in revenue from those highly engaged in missions
20x
average increase in online community engagement
Explore gamification solutions

Bunchball Nitro
Bunchball Nitro is BI WORLDWIDE’s enterprise engagement software. Engage your users where they already are with the most secure and scalable gamification platform available.
Impact
An embeddable gamification dashboard built on years of expertise, featuring an AI-driven mission recommendation engine. Designed for optimal user experience, it integrates seamlessly into your application, is quick to launch, fully responsive, and customizable to your brand – all while ensuring accessibility and global localization.
Impact+
Take our embeddable gamification block design and elevate it to a standalone platform. Fully mobile responsive, it integrates with SSO for seamless access and adds additional features like peer-to-peer and manager recognition blocks. Built on years of gamification expertise, Impact+ delivers an optimal user experience without the need for embedding, ensuring flexibility and comprehensive engagement.
Gamification Services
Partner with BI WORLDWIDE’s consulting and professional services experts to fine-tune your gamification strategy, expertly plan and execute programs and map your business goals to your audience’s needs.

Our work speaks for itself.
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Boosting insurance agent performance
An insurance company aimed to boost loyalty among their 30,000 agents by improving engagement, learning, and sales. We implemented a gamification program in their broker portal, rewarding agents for completing missions. Discover how this strategy led to significant improvements in agent activity and policy sales in our case study.Learn More -
A rise in employee engagement
A major cruise line aimed to boost employee engagement, retention, and sales performance. We implemented a gamification strategy, creating missions to drive performance and retention. Discover how this approach led to impressive engagement and revenue growth in our case study.Learn More -
The power of efficient employee onboarding
A telecommunications client aimed to streamline their onboarding process and improve engagement. Using the Bunchball Go mobile platform, they centralized resources, set clear goals, and fostered community engagement. This approach reduced the onboarding time from 90 days to 30 days. Discover how this solution transformed their onboarding experience in the full case study.Learn More -
Learn. Earn. Win.
A client aimed to boost growth and sales by enhancing channel partner engagement through learning. They created a dynamic partner portal and companion app, motivating partners with award points. Discover how this strategy influenced partner behaviour and drove success in our case study.Learn More -
Automotive learning mission accomplished
A client aimed to elevate their central program to enhance dealership performance and associate experience. Using the Bunchball Go gamification platform, they engaged users with missions, push notifications, and leaderboards. This approach doubled user engagement and drove collaboration. Discover how this innovative solution transformed their program in the full case study.Learn More -
Championing a head-to-head sales incentive
A large telecommunications client aimed to boost mobile line sales with a fun fourth-quarter incentive program. We designed a competitive head-to-head matchup across various channels, rewarding agents based on performance. Discover how this strategy led to significant improvements in sales and revenue in our case study.Learn More -
Impacting sales confidence through gamification
A telecommunications client sought to boost employee understanding and confidence in their products through a gamified learning platform. We designed a program that significantly increased engagement and product knowledge, driving sales growth. Discover how this strategy led to impressive results in our case study.Learn More -
Changing the game
A large telecommunications company needed a strong fourth quarter to meet their year-end sales goals after missing targets for three consecutive quarters. We proposed a unified national promotion with award points and team competitions. Discover how this strategy helped them exceed their goals and generate significant revenue in our case study.Learn More
Thought Leadership
Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.
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Webinar
Goals, games, and gamification
Join this webinar to hear Monique van den Berg, Senior Manager of Community Engagement at Atlassian, William Johnson, Vice President of Sales and Channel at BI WORLDWIDE, and Lea Sorrentino, Managing Director of Gamification at BI WORLDWIDE, discuss different business goals and the dynamic solutions that can be used to achieve them, such as: Guest speaker: Monique van den […]
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Webinar
Operation gamification
Your mission: Discover one of the easiest and most effective ways to change behaviour. If the word “gamification” sounds like something out of reach for your organization—it’s not! We’ll decode the misunderstandings of gamification and reveal how it uses things people love most about games while driving toward a very specific, measurable goal. What’s your mission […]
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Article
Gamification in sales incentives
Even the most talented sales teams need great coaching to maintain focus on the goal, refine sales techniques, and motivate ideal behaviours in order to drive the very best results. One way to provide real-time coaching, consistent feedback, and fun in your sales incentive programs is to add gamification. Gamification applies game mechanics to non-game […]